Privacy Policy

Last Updated: February 19, 2026

Next Please ("we", "our", or "us") operates the SwipeSpell mobile application (the "App"). This Privacy Policy explains how we collect, use, and protect your information when you use our App.

Information We Collect

Automatically Collected Information

When you use SwipeSpell, we and our third-party partners automatically collect certain information:

Device Information:

Device type, model, and operating system version
Advertising identifier (Google Advertising ID)
IP address (used to determine approximate location at country level)
App version and configuration

Gameplay Analytics:

Game progress (levels completed, scores, stars earned)
Session information (session duration, levels played per session)
In-game actions (moves used, words formed, boosters used)
Tutorial completion status
Purchase history (in-app purchases)

Advertising Data:

Ad interactions (impressions, clicks)
Ad performance metrics

Information We Do NOT Collect

SwipeSpell does not collect:

Your name, email address, or other personal contact information
Your precise GPS location
Photos, contacts, camera, or microphone data
Payment card details (handled securely by Google Play)

How We Use Your Information

We use the collected information to:

Improve game balance and level design
Fix bugs and optimize performance
Understand how players interact with the game
Display relevant advertisements
Process in-app purchases
Prevent fraud and abuse

Third-Party Services

Analytics

Firebase Analytics (Google)

Collects: App usage events, device information, geographic region
Purpose: Understanding user behavior and improving the game
Privacy Policy: Google Privacy Policy

Firebase Crashlytics (Google)

Collects: Crash reports, device state information
Purpose: Identifying and fixing app crashes
Privacy Policy: Google Privacy Policy

Advertising

Google AdMob

Collects: Device identifiers, IP address, ad interaction data
Purpose: Serving personalized and contextual advertisements
Privacy Policy: Google Ads Privacy Policy

In-App Purchases

Google Play Billing

Handles all payment processing securely
We do not have access to your payment card information
Privacy Policy: Google Play Terms of Service

Advertising Choices

Opt-Out of Personalized Advertising:

You can limit personalized advertising by adjusting your device settings:

Android: Settings > Google > Ads > Opt out of Ads Personalization

When you opt out, you will still see ads, but they may be less relevant to your interests.

Ad Consent:

For users in the European Economic Area (EEA) and other applicable regions, we display a consent dialog before showing personalized ads, in compliance with GDPR and other privacy regulations.

Data Retention

Analytics data is retained for up to 60 days in our dashboard
Aggregated, non-personal statistics may be retained longer
Third-party partners have their own data retention policies (see their privacy policies linked above)

Data Security

We implement appropriate technical measures to protect your information:

Data transmission uses encryption (HTTPS/TLS)
Access to analytics data is limited to authorized personnel
We follow industry best practices for data protection

Children's Privacy

SwipeSpell is intended for a general audience and is not specifically designed for children under 13.

We do not knowingly collect personal information from children under 13
Ads displayed comply with applicable advertising policies and regulations
If you believe we have inadvertently collected information from a child under 13, please contact us immediately so we can delete it

Your Rights

All Users:

Opt out of personalized advertising (see Advertising Choices above)
Request information about data collection practices

EEA Residents (GDPR):

Right to access your data
Right to rectification
Right to erasure
Right to restrict processing
Right to data portability
Right to object to processing

California Residents (CCPA):

Right to know what personal information is collected
Right to delete personal information
Right to opt-out of the sale of personal information
Right to non-discrimination for exercising your rights

Note: We do not sell personal information as defined under CCPA.

To exercise any of these rights, please contact us at the email address below.

International Data Transfers

Your information may be transferred to and processed in countries other than your own. These countries may have different data protection laws. By using the App, you consent to such transfers. We ensure appropriate safeguards are in place for international data transfers.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by:

Posting the new Privacy Policy in the App
Updating the "Last Updated" date at the top

We encourage you to review this Privacy Policy periodically.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Email: swipespell@gmail.com

SwipeSpell is developed and published by Next Please.